Monthly Archives: May 2017

In marketing, how does ‘Always being on-time’ matter?

On-time delivery is always important. When you work with your clients, they always expect that all activities move based on a plan and as per a defined time schedule. Consistent delays can result in client dissatisfaction and can also lead … Continue reading

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Improving metrics across your marketing initiatives

Long gone are the days when Marketing was viewed as art and craft. Over the period of time it has evolved completely as a data driven domain powered by conversion rates, click-to-open percentages, SEO, keyword analytics, and submission rates. Marketing … Continue reading

Posted in Email Marketing, Lead Generation, Marketing Outsourcing, Marketing Strategy, positioning, Products Marketing, Social media marketing | Tagged , | Leave a comment

Staying safe from Ransomware

For people in both the public and private sector, cyber-attack has become a potentially life-altering and seemingly unstoppable threat that is beginning to define our everyday lives. In few hours, 200,000 machines were infected. Big organizations were struck and crippled by … Continue reading

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LinkedIn Content Marketing – ways to get your message in front of your target audience

“People spend time on other social networks, but they invest time on LinkedIn.”  This quote by Jason Miller, LinkedIn’s Global Content Marketing Leader is an indication of the sophisticated level that LinkedIn has reached in terms of professional networking. Today, … Continue reading

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Collaborate with the right digital marketing Partner, this 2017

As you get into 2017, it is a great time to introspect on what went right and what went wrong through the last year. As you resolve to chase your revenue goals this year, consider using some of the latest … Continue reading

Posted in Business Development, Campaigns, Cold Calling, Demand Generation, Email Campaigns, Email Marketing, Lead Generation, Leads, Marketing Budget, Marketing Content, Marketing Operations, Marketing Strategy, positioning, Social media marketing | Leave a comment

Analyze and Adapt – The key to reinventing your Marketing Programs

One of the most famous quotes in marketing history is certainly Peter Drucker’s: If you can’t measure it, you can’t improve it. That’s how important data analysis is to marketing success! So most marketing agencies now report numbers to their … Continue reading

Posted in Articles, Blogs, Business Development, Case Studies, Cold Calling, Content Services, Demand Generation, Email Marketing, Lead Generation, Lead Nurturing, Leads, Marketing Collateral, Marketing Content, Marketing Strategy, Messaging, Sales Enablement, Social media marketing, Thought Leadership Content, White Papers | Tagged | Leave a comment

Choosing a Digital Marketing Agency

The purpose of this article is to help you make the right decision when choosing a digital marketing agency. So we will start with discussing digital marketing agency options available in Pune, various services offered by the agencies and points … Continue reading

Posted in Campaigns, CTA, Demand Generation, Email Campaigns, Email Marketing, Lead Generation, Leads, Marketing Content, Social media marketing, Thought Leadership Content | Tagged , , , , | Leave a comment