Monthly Archives: April 2017

Ways you can ensure that marketing is supporting the Sales Process

I hear Marketing and sales often used interchangeably, but it is important to know the difference between the two and their individual goals. While both functions are absolutely needed to achieve sales and to realize revenues for the organization, there … Continue reading

Posted in Business Development, Email Marketing, Lead Generation, Leads, Marketing Strategy, positioning, Products Marketing, Social media marketing | Tagged , , , , , | Leave a comment

Increase your ROI from event participation by over 300% !

Exhibitions, Conferences and events provide a great platform to showcase your products and services to newer audiences. They also give an opportunity to get introduced to new people and form new relationships. I am sure you must have formed a … Continue reading

Posted in Articles, Blogs, Campaigns, CTA, Demand Generation, Email Campaigns, Email Marketing, Graphic design, Lead Generation, Leads, Marketing Content, Marketing Outsourcing, Marketing Strategy | Tagged , , , , | Leave a comment